Virool Scam and Fraud Protection Review
You. You want more than a high video view count. You want your video in front of the right audience, in a space that drives the audience to take action. Your ROI is tied to more than vanity metrics....
View ArticleAdvertainment Weekly: Dude eats off subway floor
Welcome back to another wonderful week of Advertainment Weekly. This week, a lot has happened in the video advertising world. Amazon grabbed Twitch, Hyperlapse is blowing up, and reports have shown...
View ArticleAdvertainment Weekly: Virool Space Contest Captivated AdWeek 2014
Welcome to a special edition of Advertainment Weekly. We’ll be taking a look back on Advertising Week NYC 2014 where ten Viroolians swept across Times Square to see illuminating speakers and meet with...
View ArticleAdvertainment Weekly: Blah Airlines is Absolutely NOT Blah
Industry experts have spoken out this week in support of online video and programmatic ad buying, while Facebook made headlines by claiming that it is delivering more desktop video views than YouTube....
View ArticleWe predicted the Doritos Super Bowl winner. Here’s how.
The Super Bowl has turned into the… well… Super Bowl of commercials. This year’s contest was the most-watched television program in history, with over 114.5 million viewers. Over 70% of those people...
View ArticleMobile Becomes More Mobile With the Apple Watch Announcement
Mobile technology has taken marketing by storm. With nearly 2 billion smartphone users worldwide, today’s buyer is everywhere; on email, on Facebook, on Twitter, on Instagram, or just simply online. In...
View ArticleFrom Mad Men to Math Men
Don asks: “What’s the most exciting thing about a suitcase?” … Peggy Answers: “Going somewhere.” It used to be just that simple. Mad Men might be a nostalgia trip to the 1960s for most, it also happens...
View ArticleWhy Facebook Needs To Reverse Policy on YouTube Video Sharing
I love watching videos on my laptop and cell phone, both are convenient and portable! Although I’m typically watching highlights on ESPN or reruns on Netflix, my primary source for finding and...
View ArticleReddit CEO Fireside Chat
“Reddit is all about delivering a real authentic human connection with someone. Reddit has a soul,” said Reddit’s CEO, Steve Huffman, last week when he joined me for a fireside chat at Virool. At...
View Article5 video advertising trends for 2016
What’s trending in 2016? Well, I am sure you have heard, read, or seen somewhere that online video advertising is blasting off. The average click-through-rate (CTR) of video ads is 1.84 percent, the...
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